May 2008 Archives
One of the most widely used tactics for driving traffic these days is SEO, or Search Engine Optimization. Because of this, FinancialContent has started offering an SEO Package, which can help you extend your SEO efforts with your own pages into the pages we host for you as well.
As part of our SEO Package, our engineers will work with your development team to create keywords, titles, and other meta data. This meta data is contextually added to our pages, so that you can have different keywords for different pages & content. The particular keywords a search engine will see is based on criteria such as:
We've found through our testing that adding specific keywords for a client can increase search engine traffic by 10-20 times, and is a very easy & inexpensive way to increase traffic.
To see our SEO Package in action, visit: http://finance.boston.com
I hope that you do plenty of your own research on SEO, so i'd like to also recommending the following resources:
Seomoz Guide to SEO
John Batelle Leading Blog
SUBMITexpress Meta Tag Analyzer
Search Engine Watch News tools and more
If you have any questions, please email: stephen@financialcontent.com
As part of our SEO Package, our engineers will work with your development team to create keywords, titles, and other meta data. This meta data is contextually added to our pages, so that you can have different keywords for different pages & content. The particular keywords a search engine will see is based on criteria such as:
- Content Type
- Page Requested
- Current Stock Quote
- More...
We've found through our testing that adding specific keywords for a client can increase search engine traffic by 10-20 times, and is a very easy & inexpensive way to increase traffic.
To see our SEO Package in action, visit: http://finance.boston.com
I hope that you do plenty of your own research on SEO, so i'd like to also recommending the following resources:
Seomoz Guide to SEO
John Batelle Leading Blog
SUBMITexpress Meta Tag Analyzer
Search Engine Watch News tools and more
If you have any questions, please email: stephen@financialcontent.com
Continue reading Driving Traffic – Adding SEO.
Does your organization produce RSS feeds? If so, you should consider syndicating them out across our network.
FinancialContent has built a network of more than 600 different sites, serving over 300M page views a month. By allowing us to distribute your RSS feed, you can generate more traffic & ad impressions for your site.
What type of RSS feed qualifies for syndication? We currently support podcasts, blogs, and videocasts, as long as they have a business focus that is relevant to our audience. Your content will be distributed in context to consumers when they are requesting a stock quote or other financial item.
For the best results, you should try and add stock ticker tags to your RSS feed, which are described here:
http://rss.financialcontent.com
In addition to allowing you to syndicate across our network, these tags will be picked up by FeedBurner, and will increase your traffic from other sites.
Once you have done this, just email support@financialcontent.com with the URL of your feeds, and we will add them.
FinancialContent has built a network of more than 600 different sites, serving over 300M page views a month. By allowing us to distribute your RSS feed, you can generate more traffic & ad impressions for your site.
What type of RSS feed qualifies for syndication? We currently support podcasts, blogs, and videocasts, as long as they have a business focus that is relevant to our audience. Your content will be distributed in context to consumers when they are requesting a stock quote or other financial item.
For the best results, you should try and add stock ticker tags to your RSS feed, which are described here:
http://rss.financialcontent.com
In addition to allowing you to syndicate across our network, these tags will be picked up by FeedBurner, and will increase your traffic from other sites.
Once you have done this, just email support@financialcontent.com with the URL of your feeds, and we will add them.
